Serving San Diego Communities with Unmatched Legal Advocacy
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At Gershen Law, while our primary office is anchored in San Diego, our unwavering commitment to providing exceptional legal representation stretches across the greater San Diego County area. Individuals and families throughout this vibrant region deserve accessible, high-quality legal help when facing the aftermath of personal injury, car accidents, or wrongful death. Whether you’re in La Jolla, Chula Vista, Poway, El Cajon, Encinitas, or any of San Diego’s surrounding communities, our experienced attorneys are ready to fight for your rights and pursue the compensation you deserve.

Our mission is simple: no matter where you live or where your injury occurred, you deserve relentless legal representation rooted in compassion, experience, and proven results. At Gershen Law, we believe in bridging the gap between big-firm resources and small-firm personalized attention. We bring over 20 years of success representing injured victims across North County, South Bay, and East County—whether your accident happened along the bustling streets of University City, the coastal routes of Del Mar, or the residential neighborhoods of Santee.
According to the California Office of Traffic Safety, injury-related accidents remain a leading public safety concern in San Diego County, underscoring the urgent need for strong legal advocacy after an injury. Our team at Gershen Law is dedicated to standing with injury victims from day one, managing every detail of the legal process so you can focus on healing.
Why Clients Across San Diego County Trust Gershen Law
At Gershen Law, we know that personal injuries happen in every corner of San Diego County—not just downtown. From coastal enclaves to suburban hubs, clients choose us because they know they’ll receive aggressive advocacy, personalized service, and a track record of results—no matter where they live.
Local Knowledge of Every Community We Serve
Our legal team has extensive experience representing clients from La Jolla, Santee, Poway, El Cajon, Chula Vista, Encinitas, Carlsbad, Rancho Santa Fe, Del Mar, Spring Valley, and University City. We understand the unique traffic patterns, accident risks, and local legal nuances of each area. Whether your crash occurred along I-5 in Encinitas, at a busy Chula Vista intersection, or in the winding streets of Rancho Santa Fe, Gershen Law leverages local insight to position your case for success.
Proven Track Record Across Greater San Diego
With decades of combined experience, Gershen Law has recovered substantial settlements and verdicts for clients injured in car crashes, motorcycle accidents, slip and falls, dog bites, rideshare incidents, wrongful death cases, and more. Our firm approaches every case with the same determination to maximize compensation and protect your future, whether your injury happened in an urban or suburban setting.
Personalized Legal Attention for Every Client
At Gershen Law, you are never just a case number. From La Jolla to El Cajon, our clients receive direct access to their attorney and responsive communication every step of the way. We take the time to learn your story, craft a tailored legal strategy, and fight tirelessly for your recovery. Whether meeting virtually, in person at our office, or accommodating hospital visits for severely injured clients, we prioritize your comfort and convenience.
Communities We Proudly Serve Across San Diego County
At Gershen Law, we are proud to extend our legal services to clients in:
- La Jolla
- Chula Vista
- Poway
- El Cajon
- Santee
- Encinitas
- Carlsbad
- Rancho Santa Fe
- Del Mar
- Spring Valley
- University City
Every neighborhood has its own character, but when it comes to personal injury, car accidents, and wrongful death claims, every community deserves fierce legal representation. Whether you were injured on the beach in Del Mar, in a parking lot in Poway, or while commuting through University City, Gershen Law is prepared to stand with you and fight for your recovery.
Why Choose Gershen Law?
✅ Over two decades of experience handling personal injury and accident claims
✅ No fees unless we win—contingency-based representation for every client
✅ Customized legal strategies tailored to your case and local jurisdiction
✅ Deep understanding of San Diego’s unique traffic risks, courts, and communities
✅ Compassionate client care that prioritizes your recovery and future
Types of Personal Injury Cases We Handle Across San Diego County
At Gershen Law, we are proud to serve clients throughout every corner of San Diego County, providing aggressive, personalized legal representation for a wide range of personal injury cases. Whether you were injured in a car crash, bitten by a dog, or suffered a slip and fall, we are here to fight for your rights and secure the compensation you deserve. Our deep familiarity with local neighborhoods, traffic patterns, and courts allows us to tailor our approach to each unique case across La Jolla, Santee, Poway, El Cajon, Chula Vista, Encinitas, Carlsbad, Rancho Santa Fe, Del Mar, Spring Valley, and University City.
The types of personal injury cases we routinely handle include:
- Car Accidents
We represent victims of rear-end crashes, T-bone collisions, and multi-vehicle pileups on San Diego’s busiest roadways, including I-5 in Encinitas, Via De La Valle in Del Mar, and I-805 in Chula Vista. Our team works with accident reconstructionists and insurance experts to establish liability and pursue full compensation for medical bills, lost wages, and pain and suffering. - Motorcycle Accidents
Motorcycle riders are uniquely vulnerable to severe injuries like traumatic brain injuries, broken bones, and road rash. We advocate fiercely for injured riders across the county, ensuring that negligent drivers and their insurers are held accountable. - Truck Accidents
Collisions involving commercial trucks and delivery vehicles often involve complex liability issues. We handle trucking accident claims throughout San Diego County, identifying all responsible parties—from negligent drivers to trucking companies and manufacturers. - Slip and Fall / Premises Liability
Property owners are legally required to maintain safe conditions. When their negligence causes a slip, trip, or fall—whether at a store in El Cajon, a hotel in Del Mar, or a restaurant in La Jolla—we fight to hold them accountable for resulting injuries. - Dog Bite Injuries
Dog bites can cause serious injuries, including puncture wounds, nerve damage, and permanent scarring. Under California’s strict liability law, dog owners are responsible for bite injuries even if their pet had no history of aggression. We represent victims of animal attacks across Carlsbad, Spring Valley, and beyond. - Wrongful Death Cases
We provide compassionate yet aggressive representation for families who have lost loved ones due to someone else’s negligence. Our wrongful death attorneys help recover compensation for funeral expenses, lost financial support, and emotional losses throughout San Diego County. - Rideshare Accidents
Accidents involving Uber and Lyft drivers present unique insurance and liability challenges. We handle rideshare injury claims in University City, Encinitas, and Chula Vista, navigating overlapping insurance coverages to maximize compensation. - Pedestrian and Bicycle Accidents
San Diego’s pedestrian-friendly and bike-friendly communities also come with risks. We fight for pedestrians and cyclists injured in crosswalks, bike lanes, and sidewalks across Del Mar, La Jolla, and surrounding neighborhoods.
No matter what type of personal injury case you’re facing, Gershen Law is prepared to provide aggressive legal representation, personalized attention, and unwavering support. Our mission is to help injury victims across San Diego County recover physically, emotionally, and financially—because where you live should never limit your access to high-quality legal advocacy.
Contact Gershen Law Offices Today for a Free Consultation
Ready to get started? At Gershen Law, we’re proud to serve injury victims across San Diego County. Schedule your free, no-obligation consultation today.
Call (619) 597-2756 or visit us online at www.gershenlaw.com/contact-michelle/
Let us fight for your rights while you focus on healing—because where you live should never limit your access to exceptional legal advocacy.
Reviews for Michelle Gershen
Michelle Gershen is a wonderful lawyer. She helped me step by step with my neck injury from a motor vehicle accident. I would highly recommend hiring her if you are in need of a lawyer. If I could give more than five stars I would.
Jenna M.
Personal, professional, responsive! All Attorneys should be like Michelle! She got my case taken care of and helped me when I needed it most. I would highly recommend her to anyone!
Annette M.
She will fight long and hard for your best interest! Michelle is the 3rd attorney I have worked with, and what a relief it was to have landed in her care. She kept me informed every step of the way, was extremely confident, professional, and organized. She is truly exceptional at what she does and it felt like my friend was working for me.
Joseph P.
I was lucky enough to meet Michelle at my last job. I have always found her to be helpful, supportive, and very responsive. Everyone I have referred to Michelle has been extremely pleased with her professionalism and caring demeanor. As a sole practitioner, she has the ability to react quickly when needed, and she is always cost-conscious.
Amy G.

After an Injury, Every Minute Counts
IT’S FREE, UNLESS WE WIN
Let us fight for you so you can focus on your car accident recovery
What’s the Process?
Working with us is easy & confidential
Submit this form
Submit this form for a free consultation. From there, we take care of all the details and paperwork on your behalf so you never feel overwhelmed or lost regarding your case.
We work hard for you
We handle all the legal aspects of your case so you can relax and focus on your recovery.
Collect your compensation
We have won millions for our clients, but we won’t charge a cent unless we win.
You Have Questions. We Have Answers.
When you schedule your free consultation with personal injury attorney Michelle Gershen in San Diego, it's important to come prepared with specific questions you'd like us to address. Some of the common questions clients ask include:

Our Areas of Practice
Personal injury law firm